Here’s the truth about Dream Wheels, we may or may not have gotten a big head from our happy customers. We like to think we’re pretty special cause we do a good job. But don’t take our word for it, just listen to our customers.


We hear it all the time after we sell a car: 

“You guys are different.”

“Dream Wheels knows what they’re doing.”

“This was the easiest time I’ve ever had buying a car.” 


We finally wanted to tell the world what exactly makes Dream Wheels so different from every other used car dealership or pre owned car lot out there in Jacksonville, Fl.

1. The Dream Wheels Employees make it fun to buy a car

Selling cars is supposed to be serious business, but we like to HAVE FUN AT WORK.  The Dream Wheels family can’t stand the boring, sleazy sales process you find at most dealerships.  That’s why we keep it light and fun every step of the way.  When you come to Dream Wheels, you might want to request Kyle as your salesperson.  He doesn’t really know too much about cars, but he’ll make you pee your pants during a test drive.  Buying a car doesn’t have to be so SERIOUS.  We like to work hard and play harder. 


2. The Dream Wheels Culture is awesome

There’s something different in the air at Dream Wheels.  If we could summarize Dream Wheels in one word: INTEGRITY.  Integrity is in the air. Have you ever been around a salesperson and felt uncomfortable? That’s usually because they are being nice and friendly on the surface, but all they are thinking about is how much money you can bring them on their weekly paycheck. Our team perseveres and believes in the client experience, and that starts by having empathy and actually caring about our customer’s success with our inventory and services.


3. Our inventory just rocks

One of the most important characteristics of any dealership is the type of inventory selection they carry.  Does your local dealership carry inventory so that they can make the most money? or do they carry inventory to make their customers happy? Many dealers only shop for vehicles with bad carfaxes, salvage titles, or malfunctions because those cars are cheaper to buy, and allow a higher dealer profit margins. What kind of cars does Dream Wheels carry? We like to carry “like-new” vehicles ONLY.  These are cars, trucks or suv’s that are in amazing shape, but don’t come with the high cost of a brand new vehicle.  It’s hard to feel good about buying a new car these days because it’s going to depreciate the second you drive it off the lot.  Dream Wheels only carries cars that are going to “wow” our customers. We like to carry cars on our lot that are spotless from inside-out, that have been factory maintained, and possess a clean carfax. That’s why truthfully, you won’t find a single car on the lot that isn’t impressive. 


4. The banks and finance companies we work with are legit

There are thousands of banks and finance companies that work with dealerships on the back end to finance their customers.  The selection of banks that a particular dealership can offer a customer is very important.  It could mean the difference between being approved and being disapproved. It could mean the difference between a 21.99% interest rate and a 7.99% interest rate, which could save you thousands of dollars over time.  If you’ve ever wondered why financing a car at a new car dealership is so different than financing at most smaller car lots, its usually because of the bank selection.  Most smaller car lots only carry a small collection of banks in their rolodex, and these banks are usually only geared towards bad credit financing.  This is a disadvantage for anyone who doesn’t have terrible credit, because the dealership will not have any higher tier bank options and won’t be able to get you a lower interest rate. 

Most larger, new car dealerships only offer a slim selection of banks as well, but from the other side of the credit spectrum. Big dealership bank selections are usually geared toward good credit customers and only for brand new cars or more expensive cars. That’s why so many challenged credit customers are given the cold shoulder by these large dealerships.  Here’s the good news: Dream Wheels carries the WHOLE SPECTRUM of banks, from good credit, ok credit, to terrible credit.  This means we have more tools in the bag, so that no matter what a particular customer is bringing to the table, we are more likely to offer them a great deal and save them money on interest.  We can sell a 2016 Nissan Pathfinder at 4.29% interest rate. We can get a 500 credit score done on an 08 BMW 3 series with a low down payment!


5. We ultimately care about your experience with us

The reason there is such a stigma about the “sleezy” used car salesman is because so many car guys and car gals out there are in fact “sleezy.”  You can tell when someone truly has your best intention in mind, or whether they are just looking to make money off of you.  Unfortunately there are thousands of dealerships across the country that fail to put the customer first.  Here at Dream Wheels, integrity is a part of everything we do.  Our first priority is making sure the customer is happy and that they’ve had a good experience.  We would rather have a little less money in our bank account, but be able to SLEEP AT NIGHT.  And don’t take our word for it, check out our google reviews.  Our customers love us and we love our customers back :)


6. We care about your credit health

It just seems like common sense to us, if a customer is going to spend their hard earned money with you, you might as well keep their long term credit in mind.  We hear horror stories everyday about bad dealership who do bad business, and their customers end up losing in the end.

Credit nightmares that dealers might try to do to you include:

1.  Running your credit to many different banks (which docks your score considerably)

2.  Signing you up at an incredibly high interest rate, costing you thousands

3.  Selling you a bogus car that will break down and become a repo on your credit. 


We want to be clear: Dream Wheels DOESN’T PLAY ANY GAMES with your credit. Our finance team is very experienced, and would never make the rookie mistake of running your credit to way too many different banks excessively and unnecessarily. We always work hard to shop the lowest interest rate for our customers. We only sell cars that our customers will love, and that will serve them for a long time.


7. We keep our expenses LOW for real

There are a few perks to shopping at new car dealerships. The fancy buildings, the nice art-work on the walls, you can even sip on a fresh caramel macchiato while you’re waiting on paperwork.  The downside is that you’re going to end up paying more for your car.  Those high overhead costs that big dealerships fork over every month, usually end up getting shoved right onto the customer, and end up paying really high dealer fees!

At Dream Wheels, we are obsessed with keeping our overhead expenses ROCK-BOTTOM low, so that we can save our customers money.  You won’t find any fancy artwork or ridiculously high dealer fees at Dream Wheels. You won’t get a freshly made latte or green tea, but you will get to save money when buying your car.


8. We don’t keep our customers here all day long

A common complaint we hear about other car dealerships is how long it takes to complete a car deal.  Big dealerships are run like a large corporation.  Each detail of your deal has to be approved by every ring of the ladder before it’s finalized.  You have to speak to manager after manager after manager and it takes 5 hours before you get to go home.  At Dream Wheels, we keep our process AS SIMPLE AS POSSIBLE.  We don’t like wasting our customer’s time, and we don’t have 5 levels of management to go through before we can send you on your way with a new car.  It’s simply the right way to do business.  That’s why almost everyone of our customers tells us in one way or another “Wow, that was easy!”


9. We don’t let annoying salespeople work here

We have to be honest, annoying salespeople annoy us too!  We are very strict about the types of personalities that we let represent our business and brand.  We take our customer’s experience very seriously, and the least we can do is NOT hire someone like Rick! (see video above).  As hard as they try to get jobs at Dream Wheels, we make sure every member of our sales staff is nice, personable and operates through integrity and empathy just like we do. 


10. We are a NO-PRESSURE Dealership

What is a no-pressure dealership? It’s a dealership that doesn’t force anything on their customers.  When you come to Dream Wheels, you won’t feel the same pressure from our sales staff that you do from other dealerships.  Don’t take this the wrong way, but we truly don’t care whether you buy a car or not. So no pressure! We will ASSIST our customers when we need to, but ultimately we leave all the decision making 100% up to you. You’re welcome!


11. How we help bad credit customers

There are many dealerships that will give a customer the cold shoulder once they find out their credit score is below a 600.  Sometimes the worst part is how that makes you feel as a person, your self-esteem and you question your worth, and if you’ve ever been denied by a dealership, you know how embarrassing it can be.  At Dream Wheels, we are in a unique position to be able to help challenged credit customers get approved and would never make our customers feel that way. We help them save money and build their credit back up instead.  Many of the cars we carry are geared to helping challenged credit customers get approved.  Many of the banks we work with allow very flexible financing options so that you can BUILD YOUR CREDIT BACK UP. 

The main thing we are proud of is how we treat a challenged credit customer.  We see more than just a credit score, we see a real person with real challenges, and real feelings who needs a real car.  We can’t help everyone, but we do everything we can to help someone who is in a rough spot or tough situation turn a new corner.  And we don’t just talk the talk, we have the resources (inventory and banks) to do it!